Not often are we led to JUMP off of a cliff into this path called destiny. For most those compelling moments come and go and very few choose to act upon them and actually do something about it.

NinaRuChi is a nickname my Mother gave me as a toddler. When she called me this her intentions were to influence my creative self. So when I did something great she’d yell “Alright now NinaRuChi you did that girl!” Hahaha Thirty years later one way I chose to act in that influence was by launching an online Boutique whose items would represent my personality, hence NinaRuChi Boutique. It may be small to some but it was indeed a big LEAP for me!

As I embark upon different paths of entrepreneurial greatness I decided to first start here by reconnecting with the NinaRuChi in me and bringing forth my creative influence to inspire others; specifically Women! There is a saying that when you look good you feel good. My desire is that every lady feels good in all of our pieces.

So whether you purchase a new dress to redefine your wardrobe, a handbag to make a bold statement, or one of our sweet deals that you come home to everyday that invigorates your living space the goal is for your shopping experience to be pleasurable and your creativity to be awakened! Especially my Mom Bosses!

I dare you to join in on this movement called PURPOSE and purchase something NEW for yourself as you step into your NEXT! Thanks for shopping my 1st boutique!